Another improper road safety ad

[Martin Cassini]

Another specious public-funded road safety ad can be seen here (back tab to return). What gets me is the way the system puts the onus on children to beware motorists, when it could and should be the other way round. The first step towards making Roads FiT for People is to replace priority based on status of road, which generates hostility, with equality based on time of arrival, which levels the playing-field and stimulates empathy.